TERMS AND CONDITION:
The Modern Accountancy Marketing & Sales Course
These are the
terms and conditions pertaining to the Modern Accountancy Marketing
& Sales course and any services rendered in connection with
it.
Termination
& continuation of your subscription
The cost of
the Modern Accountancy Marketing & Sales Course will steadily
increase for new subscribers.
Your price
will be fixed at the time you subscribed to the course and it
will remain the same all through the course, provided you continue
your subscription without any breaks.
You can terminate
your subscription of the Modern Accountancy Marketing & Sales
Course at any time in writing with one week notice before the
billing date of the next Part of your course.
Any termination
arriving LATER than one week prior to billing date will take
effect after the next billing and delivery of that next Part
of your course.
We don't have
capacity to allow for breaks in the course billing & delivery
schedule. If such a break would be necessary for financial reasons,
you can obtain a low-cost financing for up to three parts of
the course.
This works
out so that you can continue receiving the course parts and pay
for max three parts at a later date with a small monthly interest
accruing for each unpaid part for each month. Contact us to find
out the terms for this.
Should you
terminate your course and then, at a later date, wish to continue
from where you ended off, the cost of the parts will be the price
that is current at the time you wish to continue. The price you
originally had does not apply anymore, in other words.
We will also
have to charge a 50-pound administrative fee for updating your
subscription manually.
We apologise
for these additional costs. The best way to avoid them is to
just continue the course all the way through, securing yourself
all the information, all the systems and tools lowest possible
cost.
The reason
for these rules is partially due to the extra manual work required
for changes required by restarting the course midway, and partly
because we most definitely want to reward you for continuing
to the end.
Consulting
The consulting
included in the Modern Accountancy Marketing & Sales Course
is an additional bonus given free of charge to the subscriber.
To USE this
time, the client is responsible for contacting us by e-mail or
telephone and it is up to the client's activity to ensure it
gets used.
This consulting
time is available for the duration of the course or as long as
the client subscribes to the course or for as long as the client
has paid for the parts per schedule, whichever comes first. After
that, the client has lost the right to this time and it is no
longer available.
If your consulting
time EXCEEDS the time you have available from us - be it the
free consultation time given with the course or a consultation
package you've purchased - the remaining time will be invoiced
at regular hourly consulting rates and you are responsible for
paying it, regardless of the status of your subscription of the
course.
If you use
the time, you pay for it too, in other words.
We are responsible
for offering a new consultation package at a reduced rate as
an alternative but if you don't respond to the offer within 48
hours, the used consultation time will be billed as stated.
If you wish
us to perform marketing, advertising or web design tasks - or
any other related tasks - these will be charged as consulting
time minute per minute, whether or not you are directly informed
of it or not.
Please make
a note that any asking of advice will use up consulting time
- even if you send us some materials and ask to give a professional
opinion on something.
With quite
a few clients, it simply isn't possible to deliver free personal
consulting in any form above the time given with your course.
We apologise for the inconvenience this may cause and ask for
your understanding.
Refunds
The Modern
Accountancy Marketing & Sales Course is sold as a subscription
of information and, once it is timely delivered and contains
the information promised, the payment for it is non-refundable.
If you purchase
additional consulting time in packages (see Consultation Packages
available for course subscribers for prices and packages) and do not
use the whole consultation time paid in the package, the remaining
time can be refunded to you if you so request but in that case,
the USED time will be charged at regular rates (not the package
rate) and deducted from the package payment, with the remaining
monies refunded.
Responsibility
for results
We will do
all in our power to help you to get results. But it needs to
be understood that ultimately, results will depend on your own
activity level, natural abilities, willingness to use the system
and apply the instructions precisely and report the problems
and results accurately to us in any troubleshooting consultation.
Basically,
we are responsible for giving you the tools and support to get
results with - and you are responsible for getting the results.
It is your Accounting firm and the goal is to help you become
totally independent and able in obtaining new clients whenever
you want. But it will take some determination and hard work -
and that part is up to you.
Legal disclaimer
HDK Consultants
Ltd disclaims any legal liability on the results of our client
using the systems and tools within the Modern Accountancy Marketing
& Sales Course. These are intended as directions and suggestions
based on what has worked in marketing Accounting services and
it is the client's responsibility to ensure any system complies
with any rulings regulating his profession or firm in his region.
Spirit of assignment
/ intent of contract
The intent
of the cooperation is to give to the client sufficient systems,
tools, methods, marketing knowhow and support to create a functional
marketing & sales activity for the client's Accounting firm
with long-term permanence and profitability.
It is understood
by both parties that such long-term permanence in creating a
functional system of obtaining new clients is not easily achieved
and requires a 12-month project and may require additional consulting
purchased if problems persist. Most problems can be solved but
only with the full cooperation of the client.
Success ratios
Success ratios
quoted on this site are not guaranteed automatically to clients.
Again, to achieve high success ratio requires precise application
and a willingness to continue and do whatever it takes to reach
a sufficient success ratio in prospecting and sales.
The minimum
closing ratio among Accounting Professionals - when using the
specific approach and easy-to-learn tools that we give - is on
the average 33 percent. The best ratios are clearly above 50%
with peaks at more than 80 percent.
Basically this
would mean at least two new clients a month (from the guaranteed
six potential clients) but as six potential clients and 33 percent
closing ratio represent the MINIMUM, then higher numbers are
quite possible - in fact, one would expect higher figures.
However, no
guarantee is given for your success ratio. It is dependent on
the use of the precise approach that we give in the assignment,
your dedication to its usage and reacting to the contacts. We
will give you all the support with which to succeed but we cannot
do your part.
The course
includes an added-value Accounting service that is very easy
for any Accounting Professional to present and deliver. In essence,
it will increase the desirability of your services and make yours
the obvious choice for most potential clients.
This service
will also enable you to significantly increase your profit margin
as each new client will pay extra for this added service that
basically contains the "unpaid" elements of your existing
service. (An average profit increase per smaller business clients
has been 22 percent with this added-value service.)
Ownership, right
of use, copyright and license to the HDK Consultant Ltd systems
and tools
The copyright
to your Modern Accountancy Marketing & Sales Course is owned
by us. By purchasing the course, you get a licence to use these
tools, systems and materials ONLY for marketing your own practice
and Accounting services. The right is only for one practice or
firm.
If you also
subscribe to the Prospecting Web Site Package, the contents of
the web site are owned by HDK Consultants Ltd and you may not
copy the information or use it without an ongoing monthly payment
for the licence. The contents may not be published in any other
form other than on the web site hosted by us.
Under no circumstances,
regardless of any other term or condition, do you receive a right
to use these materials or any part thereof for delivering marketing
services for other practices or Accounting Professionals or ANY
third party, no matter whether delivered for a fee or not, as
a service or by way of giving the materials to the possession
of another, whether with or without the purpose of these being
used for marketing.
Questions?
If you have
questions about the terms and conditions of the Modern Accountancy
Marketing & Sales Course, please call or e-mail me personally
and I will be happy to give you more information.
Best wishes
Harry Kafka
HDK
Consultants Ltd
32 Manning Close
Richmond Square
East Grinstead
West Sussex RH19 2DR
United Kingdom
Tel. (01342) 328 116
CONTACT
FORM
E-mail: info@accountancymarketing.co.uk |